Structural Integrity

As most of you who have followed EYEPOP-3D's evolution will have noticed many of the Plan-D titles now meet the conversion standards aimed for by the premium EYEPOP-3D titles and as such we are moving away from Plan-D being the quick turnaround, low budget version of EYEPOP-3D to it being THE one and only home distribution label for EYEPOP-3D conversions.

We announced earlier in the year that we would not be producing any more of the Premium EYEPOP-3D discs due to dropping sales numbers and the amount of time these took to produce with all the extra print and bonus materials, lengthy Kickstarters and general administration required. This seemed like an opportune moment to focus on our structure and reassess our approach which helps us better define the two brands: EYEPOP-3D is the conversion business and Plan-D is the distribution label.

Our primary focus and core offering has been based on one thing: producing great looking conversions on a budget. By concentrating on that we believe we can deliver the optimum experience for home 3D enthusiasts on 3D Blu-ray & 3D downloads via our Plan-D label. We are now aiming for future Plan-D titles to meet the quality expected for EYEPOP-3D releases, and although that likely means longer waits between releases we hope it will be worth the wait.

And so this is the core focus and mission statement for Plan-D: Delivering great 3D for the home 3D market.