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Can Cost-Effective 2D-to-3D Conversion Boost the theatrical Success of a Low-Budget Film?
With audiences clearly responding to out of home premium, theatrical-only experiences, it’s worth asking: why shouldn’t indie filmmakers consider 3D as a powerful way to boost their film’s impact in cinemas?

Andrew Murchie
Nov 185 min read


How cost-effective 2D to 3D conversion might help turn low budget sci-fi like Primitive War into a premium, audience-pulling cinema experience
Moviegoing in 2025 is increasingly experience driven. Recent industry research and audience studies show that premium formats IMAX, RealD 3D and Dolby Cinema among them are a major motivation for people to choose theaters over home viewing. Audiences want visual and audio experiences they simply can’t reproduce at home: bigger-scale projection, high dynamic range, immersive sound, and 3D depth that turns a screening into an “event.”

Andrew Murchie
Nov 115 min read


NEW 3D BLU-RAYS FOR OCTOBER
As promised we have news on 2 brand new Plan-D 3D Blu-ray launches and other related discs... all available right now! Black Sunday 3D Prepare for one of horror cinema’s most haunting gothic masterpiece as it rises again - Mario Bava’s Black Sunday has been newly converted into stunning 3D and is now available on Blu-ray. Originally released in 1960, Black Sunday (also known as The Mask of Satan) shocked audiences with its chilling imagery and unforgettable performance from h

Andrew Murchie
Oct 152 min read


Is 3D the future for indie horror?
PLEASE NOTE: Please note Terrifier 3 as shown here is used as a concept only, this is not endorsed by the filmmaker nor any parties...

Andrew Murchie
Oct 53 min read


Falling for 3D!
Hello and welcome to the latest EYEPOP-3D Update! No new 3D films this month but we do have one new 3D Blu-ray for your collection & some...

Andrew Murchie
Aug 273 min read


Can home media afford 3D conversion?
As shared in a number of previous posts, we've noticed a steep decline in sales of 3D Blu-rays/downloads over the last couple of years and, regardless of the factors involved, the only conclusion you can draw is that producing 3D solely for the home media market is not financially viable. The majority of the 3D blu-ray market is made up of films shot (rarely now) or converted into 3D for theatrical release in which case the "3D budget" in financial terms is covered in the

Andrew Murchie
Jun 292 min read
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